So today the JEM Promotional Products team is back on duty after a much needed rest from the stresses of the rush orders leading up to Christmas. At about now, and as we as do every year, we tend to look ahead to important calendar events and already we are looking forward to Valentine’s Day. There is something uniquely captivating about Valentine’s Day that transcends all ages and demographics so it’s no wonder that it is highly anticipated all over the world.

Heart Shaped Magnetic Clip

Clever marketers also think ahead to the opportunities the day provides, by tailoring their promotional campaigns, to capture as much of the market as possible. Many industries rely heavily on Valentine’s Day to ensure their products and services are on everyone’s shopping lists so it makes a lot of sense to think about this fun day with more than a passing interest.

Keyring Digital Photo Frame

Hotels, Spas, Restaurants and Clubs naturally benefit from the extra traffic through their doors so that in itself is a very good thing. Holiday Resorts and Airlines also experience a spike in their normal activities, with many people planning romantic weekends to coincide with Valentine’s Day.

Loveheart

Other than the obvious event related Valentine’s Day activities there are many other ways to maximise sales in the lead up to Valentine’s Day. Many Promotional Campaigns are used in the lead up to Valentine’s Day with Gift With Purchase items proving to be very popular. Basically any promotional item that is either RED or HEART SHAPED is ideal to use as a giveaway item. Especially if branded with company logos and slogans relating to Valentine’s Day. It really is about reaching your target market by finding complimentary items that suit your products or services and promoting the Gift with Purchase item early enough to ensure the campaign is a success.

Metal Key Holder Heart

Please contact the team at JEM Promotional Products on (02)82051334 or enquiries@jempp.com.au for more information on organising Valentine’s Day items either from our standard or custom made promotional items ranges.