Branding is a topic the team at JEM Promotional Products spend a considerable amount of our day thinking about, talking about, or simply attempting to match as faithfully as possible. Some may say near enough is good enough but as professionals in our field we realise the importance of reproducing a logo or artwork as closely as possiblle. We acknowlege the hard work that goes into creating an artwork and logo by a designer and how carefully it has been reproduced over a period of time in its various forms. With that in mind the team at JEM Promotional Products make every attempt to be mindful of how the finished branded promotional product will look and whether it is in keeping with the logo guidelines. Pantone Charts are the bible of our industry and makes our lives a lot easier because it is a international reference point for anyone involved in the Promotional Products industry. You can be in Sydney, Australia or Toronto in Canada and the PMS Code will be the same which does make things a little easier..

The team at JEM Promotional Products know the limitations imposed on how a logo or artwork is reproduced. In an ideal world the print surface is white and paper which offers the best base but promotional products come in all materials. colours and shapes. Therefore many variations to the best scenario is often the the reality. Rough surfaces such as Branded Mouse Mats or Screenprinted T-shirts can look less than perfect because of the weave of the material absorbing the ink. So those variations call for experienced  printers or decorators (as is the industry term) to make adjustments to ensure the end result is a good as possible.

Often the best option is the creation of a Pre-Production Sample to ensure the Promotional Product will look exactly as it was designed and approved before going into mass production.
Please contact the team at JEM Promotional Products on (02)82051334 or enquiries@jempp.com.au for more information on our branding options and how to ensure your Branded Promotional Products represent your brand as closely as possible. Also available is a full logo or artwork design service with our own in-house graphic designer.