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Promotional Products Marketing Resources, Articles and Guides

Promotional Products are one of the most exciting forms of Advertising. They are the only form of Advertising that touches the 5 senses - sight, sound, taste, smell and touch. Promotional Products are also the cheapest form of Advertising when you calculate the Cost Per Impression, just think how long have you had that favourite mug for and been exposed to the logo printed on it. Learn more about Promotional Products by browsing through our extensive range of articles below.
pad printing

Product Decoration Guide: Pad Printing

Admin January 18, 2021
Product Decoration Guide: Pad Printing Pad printing is for almost all types of non-porous surfaces including plastic, metal, wood, glass, stress toys and ceramics. Suitable for spot colour; commonly machines…
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What do colours represent

Colours: What do they represent?

Maria Cabral January 18, 2021
Colours: What do they represent for your Brand? It’s always important to know what emotions and meanings colours emit and represent; particularly when choosing colours for your brand style guides,…
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Artwork Design

Maria Cabral January 18, 2021
Artwork Design Artwork design can at times be a stumbling block from the perspective of the promotional products provider. Designers not familiar with product decoration limitations may come up with…
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commercial embroidery machine

Product Decoration Guide: Embroidery

Admin January 16, 2021
Product Decoration Guide: Embroidery EMBROIDERY FACTS Embroidery is a process that utilises automated industrial embroidery machines to apply digitised logos to many different forms of textile / apparel products. Designs…
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hot chocolate

Cold Days Can Equal Hot Promotions!

Admin May 26, 2015
Connecti ng with niche markets can have its challenges and can be all the more difficult over the Winter period when people are naturally less active. It’s really about understanding…
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Mugs With Smiley faces

Coffee Mugs Great as Winter Warmers!

Admin May 8, 2013
The weather is beginning to really change with lots of evidence that winter is on it’s way. Autumn leaves are now covering the ground and night-time temperatures are inching closer…
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