Promotional Products Marketing Resources, Articles and Guides

Promotional Products are one of the most exciting forms of Advertising. They are the only form of Advertising that touches the 5 senses - sight, sound, taste, smell and touch. Promotional Products are also the cheapest form of Advertising when you calculate the Cost Per Impression, just think how long have you had that favourite mug for and been exposed to the logo printed on it. Learn more about Promotional Products by browsing through our extensive range of articles below.
message in a bottle

10 Tips for Exhibitors

10 Tips for Exhibitors Before the Expo 1. Identify your goals Do you want to increase visibility, gain exposure to a new market, check out the competition, launch a new…
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event planning

10 Common Exhibiting Mistakes

10 Common Exhibiting Mistakes We all make mistakes, however, if we are aware of the pitfalls that can occur, there is a better chance we can avoid errors that, more…
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Return On Investment

Measuring the ROI of your Event

Measuring the ROI of your Event Some marketers complain that events are difficult to measure. But, with a little prior planning, events measurement is not only possible, it’s downright simple.…
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Product Decoration Guide: Screen Printing

Product Decoration Guide: Screen Printing SCREEN PRINTING FACTS Screenprinting techniques have come a long way so this popular printing method continues to be one of the most commonly used decoration…
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